Shop windows are a store’s calling card, enticing passing customers to set foot in the shop. Cory’s shop window demonstrates this attractive appeal. The engaging entrance is deliberately kept minimal. Display tables form an eye-catching feature. Frequently changing collections require versatility. The ceiling rail system and its suspended merchandise supports simplify the configuration of sales interiors. As the wall units do not need to be fixed to the wall, this guarantees utmost flexibility. Shoes are presented on shelves with a single point of attachment. These merchandise supports can be easily added or removed for changing displays. Digital elements are an integral part of the customer journey. They are not just gimmicks but offer real added value with an emotional factor.